An initiative of the EU MEDIA Programme with the support of the Italian Government
Since 1992 MEDIA Salles has been promoting the European cinema and its circulation at theatrical level




Will you be at the 57th Berlin International Film Festival?

We have pleasure in inviting you to
MEDIA Salles’ traditional “Italian breakfast
Thursday 15 February, from 10.00 am to 11.30 am,
at the CineStar Imax, Foyer (first floor), Sony Center,
Potsdamer Strasse 4,

where we shall be presenting:

- the "European Cinema Yearbook – 2006 final edition"
An analysis of cinema-going in 34 countries, from 1989 to 2006, accompanied by:
- a comparison of 21 international markets,
- the situation of European multiplexes as at 31st October 2006,
- digital cinema worldwide (up to December 2006)
- and the first results for 2006.

- “DigiTraining Plus: New Technologies for European Cinemas”
Kuurne (Belgium), 28 March – 1st April 2007
The fourth edition of the training course for European exhibitors, devoted to the present state of digital screening and its prospects for the future.

Please present this invitation on entering the CineStar Imax, where the MEDIA Salles’ presentation takes place.


MEDIA Salles at the European Film Market in Berlin:

MEDIA Stand no. 22, Martin-Gropius-Bau
Tel.: +49.30.263986 -524 or -525.
Cell. phone of MEDIA Salles: +39.349.2699348.


MEDIA Salles
, a project operating within the framework of the European Union's MEDIA Programme, with the support of the Italian Government, fosters theatrical distribution of European audiovisual products, both by high profile campaigns involving Europe's cinema exhibitors and by initiatives to raise the visibility of European productions with industry players and potential audiences, creating specialized information channels on a global scale. Thus the current initiatives from MEDIA Salles dovetail in a program with a triple focus – training, promotion and information – and maximum combined effect.

MEDIA Salles
Via Soperga, 2 – I-20127 Milan
Tel.: +39.02.66984405 – Fax: +39.02.6691574